Privacy Policy
Last updated: May 29, 2025
Northern Explorers (“we”, “our”, or “us”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website [https://northernexplorers.ca] and interact with our services, including email newsletters, sponsored content, affiliate links, and any other features we offer.
By using our website, you agree to the practices described in this policy.
1. Information We Collect
We may collect the following types of information:
a. Personal Information You Provide
- Name
- Email address
- Contact details
- Comments or messages submitted through forms
- Information you provide when signing up for newsletters, entering giveaways, or contacting us
b. Automatically Collected Information
- IP address
- Browser type and device information
- Pages visited and time spent on site
- Referring website
- Cookies and usage data
We use cookies and similar tracking technologies to enhance your user experience. You can manage your cookie preferences in your browser settings.
2. How We Use Your Information
We use your personal information to:
- Operate, maintain, and improve our website and services
- Communicate with you (e.g., newsletters, updates, responses to inquiries)
- Personalize and improve content, marketing and advertising
- Analyze site usage through tools like Google Analytics
- Facilitate affiliate and sponsored content tracking
- Ensure compliance with legal obligations
We collect personal information only to the extent necessary to fulfill these purposes.
3. Consent
We collect, use, or disclose your personal information only with your consent, except where otherwise permitted or required by law. Your consent may be express (e.g., opting into a newsletter) or implied (e.g., using our website implies consent to basic tracking technologies). You may withdraw your consent at any time by contacting us.
4. Disclosure of Personal Information to Third Parties
We may disclose your information to:
Third-party service providers, including:
- Google Analytics (site analytics)
- Mailchimp, Creativ.eMail, Constant Contact, Opt-In Monster, etc. (email newsletters)
- PushEngage (push notification subscription)
- WordPress, HostGator, GoDaddy or other hosting providers
- Google AdSense, Meta, LinkedIn, Pinterest and TikTok (advertising)
- Affiliate marketing platforms such as Expedia, Amazon Associates or CJ Affiliate
Our employees, contractors, and consultants for internal operations and content production
Business partners and sponsors involved in co-branded campaigns or giveaways (with appropriate notice or consent)
Legal authorities, when required by law, or to protect our rights, users, or others
We retain personal information only as long as necessary to fulfill the purposes for which it was collected, or as required by law. When personal information is no longer required, it is securely destroyed or anonymized.
5. Affiliate Links and Sponsored Content
Northern Explorers participates in affiliate marketing programs. Some pages or articles may contain affiliate links, which means we may earn a small commission if you purchase through these links, at no additional cost to you.
Sponsored content or collaborations will always be clearly disclosed.
6. Data Accuracy and Retention
We make reasonable efforts to ensure personal information is accurate, complete, and up to date. If your information changes, you may contact us to request corrections.
We retain personal data only for as long as necessary to fulfill the identified purposes or as required by applicable law. When no longer needed, data is securely deleted or anonymized.
7. Safeguards and Security
We use physical, organizational, and technological safeguards appropriate to the sensitivity of the personal information we collect. However, no transmission over the internet is completely secure. We encourage you to use caution when sharing information online.
8. Your Rights and Choices
a. GDPR (for EU/EEA users)
If you are in the European Economic Area (EEA), you have the right to:
- Access, correct, or delete your personal data
- Withdraw consent at any time
- Object to or restrict processing
- Lodge a complaint with a data protection authority
b. CCPA (for California residents)
If you are a California resident, you have the right to:
- Request to know what personal data we collect and how it’s used
- Request deletion of your personal information
- Opt out of the sale of personal information
(Note: We do not sell your personal data.)
c. PIPEDA (for Canadian users)
If you are in Canada, you have the right to:
- Access your personal information
- Request corrections
- Withdraw consent for specific uses
- Challenge our compliance with PIPEDA principles
You may request access to your personal information and how it has been used or disclosed. We will respond to such requests within a reasonable time and at minimal or no cost.
To exercise any of your rights, please contact us using the information below.
9. Children’s Privacy
Northern Explorers is not directed at children under the age of 13. We do not knowingly collect personal information from children. If we become aware that we have collected such data, we will delete it immediately.
10. Accountability
We are responsible for the personal information under our control. Northern Explorers has designated a Privacy Officer to ensure compliance with applicable privacy laws, including PIPEDA. You may contact our Privacy Officer with any questions or concerns.
11. Canadian Users and PIPEDA Compliance
Northern Explorers complies with the Personal Information Protection and Electronic Documents Act (PIPEDA). We follow the ten fair information principles, including accountability, consent, transparency, and the right of access to personal information.
If you are not satisfied with our response to a privacy inquiry or complaint, you may contact the Office of the Privacy Commissioner of Canada:
Website: https://www.priv.gc.ca
12. Changes to This Policy
We may update this Privacy Policy from time to time. The revised version will be posted on this page with the updated date. We recommend checking this page periodically to stay informed.
13. Contact Us
If you have any questions or wish to exercise your rights under this policy, please contact us at:
Northern Explorers
Sherwood Park, Alberta
Email: info@northernexplorers.ca
Website: https://northernexplorers.ca
Privacy Officer Contact: Amy Hancock